Explore the nature and functions of communication with a focus on the knowledge required to excel in the the fields of communication and media in today’s society. By engaging in all aspects of the programme, they will become skilled communication experts in this dynamic information age.
Graduates of this programme will have the competencies to tackle contemporary communication issues and enjoy a competitive advantage in the workplace.
INTAKES
JANUARY, MARCH, AUGUST
REQUIREMENTS
ENTRY REQUIREMENTS
Coursework Mode
- A recognized bachelor’s degree in the field or related fields with minimum CGPA score of 2.50 or equivalent; OR
- A bachelor’s degree in the field or related fields with a 2.00 CGPA < 2.50, recognized by the Malaysian or Natioanl Government, AND a minimum of 5 years related work experience.
Masters by Mixed Mode
- A recognized bachelor’s degree in the field or related fields with minimum CGPA score of 2.75; OR
- A recognized Bachelor’s degree in the field or related fields below CGPA score of 2.75 but above CGPA score of 2.50, can be accepted subject to undertaking a written communication assessment and passing two (2) pre-requisite modules – Introduction to Mass Communication and Communication Theory; OR
- A recognized Bachelor’s degree in the field or related fields below CGPA score of 2.50 and work experience of a minimum of 5 years in relevant/related field can be accepted.
International Students
- IELTS 6.0 / TOEFL 600 (May join IEN preparatory course and achieve the IELTS score)
The Malaysian Immigration Department requires six to eight working weeks to process student visa application. Taylor’s International Office will assist international students in submitting the necessary application for a student visa – upon approval of their application for admission into the Master’s programme and issuance of the Letter of Acceptance.
*Students without a qualification in the related fields or relevant working experience requires to undergo and pass a bridging module.
*All information is subject to change.
PROGRAMME STRUCTURE
This programme provides a balanced integration of communication theory and practical applications. Students are challenged to develop a well-rounded and reflective approach to communication strategy and practice by applying innovative models and techniques in a variety of real-world settings. It includes practical input from industry professionals and in-depth analysis of case studies and key issues in the constantly changing media landscape.
COURSEWORK MODE
Core Modules
- Advanced Communication Theories
- Global Communication
- Integrated Marketing Communication
- Issues in New Media
- Organisational Communication
- Research Methodology
- Research Project 1
- Research Project 2*
*(Max of 15,000 words for both semesters)
Electives Modules
- Media Management
- Political Communication
- Asian Cinema
- Risk and Crisis Communication
FUTURE CAREERS
When you’ve successfully completed this programme, you could advance to any of these exciting careers, including:
- Account Manager
- Brand Manager
- Corporate Communication Manager
- Creative Director
- Marketing Communication Director
- Media Specialist
- Public Relations Consultant
- Sales and Promotion Manager
- Senior Media Planner
- Strategic Corporate Communication Director
